Arizona Office of Tourism Archives

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Like most investments with the potential of big dividends, the planning and development of long-distance trails starts with a vision and comes to fruition with persistence, cooperation and a whole lot of patience. The seeds for the Sun Corridor Trail began about eight years ago with a casual conversation among trail advocates at a brainstorming session. “The idea grew organically,” says R.J. Cardin, director of Maricopa County Parks and Recreation Department and one of the...

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Debbie Johnson, director of the Arizona Office of Tourism, oversees the marketing for the state of Arizona – bringing in visitors to boost the local economy and ensuring that everyone gets the most out of everything Arizona has to offer. Her job looks a little different nowadays. Residents and tourists are spending a lot more time outside, which is why the office of tourism partnered with Colorado-based company Leave No Trace to develop a campaign...

On Wednesday, Arizona Governor Doug Ducey, the Arizona Office of Tourism and the Arizona Department of Transportation unveiled six new “Welcome to Arizona” signs that will greet drivers as they enter the Grand Canyon State. The new signs will replace the state’s previous highway signs, which have been welcoming travelers for nearly three decades. The revamped designs will be erected in early 2020. The fresh, new signs feature colorful cartoon imagery of some of Arizona’s...

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