Arizonans have a passion for travel, and tourists come from all around the world to visit the Grand Canyon. However, Arizona has much more to offer visitors than that one, admittedly magnificent, river valley. That’s where the Arizona Travel Awards, presented for the first time in 2024, comes in – to recognize and celebrate outstanding travel destinations and attractions throughout the 48th state.
Presented by PHOENIX magazine, this awards program showcases the noteworthy places, businesses and activities that inspire a sense of adventure when visitors explore our magnificent state. Categories range from the most Instagrammable spot to the best live music venue. Some awards are grouped into two sections: statewide and by population, broken down into large and small markets.
Our select group of judges used their experiences exploring and working in the state’s regions and hospitality venues to review the unique qualities and innovations of destinations and businesses, small and large, to select the winners. The Arizona Travel Awards winners will also be highlighted on arizonatravelawards.com and the Arizona Travel Award’s social media accounts, including @arizonatravelawards on Instagram.
Destination of the Year
Cottonwood
Nestled in the heart of the Verde Valley, Cottonwood has something for everyone: rugged outdoor adventures, stunning views of Sedona’s red rocks and Mingus Mountain, award-winning dining options, and a bustling downtown with charming shops and restaurants. Wine connoisseurs nationwide rave about the numerous tasting rooms in the area. Travel writer Rich Rubin says Cottonwood “combines the surprising and the expected, natural beauty and in-town pleasures, small-town ambiance with burgeoning vacation appeal, and that makes for a winning combination.” visitcottonwoodaz.org
Art Festival
Havasu Balloon Festival and Fair
Every January, more than 70 eye-catching balloons in different shapes and sizes – including one shaped like the King of Rock and Roll, Elvis Presley – decorate the skies above Lake Havasu’s London Bridge in this nonprofit charity event. Many international pilots are placed on a waitlist for the opportunity to “splash and dash” over the water. Festival balloon meister Gary Moore told RiverScene Magazine that “the whole purpose of this festival is to entertain the spectators [and] families, and to put smiles on people’s faces.” havasuballoonfestival.com
Bar
Melinda’s Alley, Phoenix
(Big Market)
We realize we’re revealing one of the best-kept secrets in Downtown Phoenix, but if you are a cocktail connoisseur, chances are you already know about this speakeasy in the basement of the Renaissance Phoenix Downtown Hotel. Open only on Friday and Saturday; stop by weekly, as the drinks rotate. 50 E. Adams St., Phoenix, @melindasalleyaz
The General Store at High Country Motor Lodge, Flagstaff
(Small Market)
The night sky comes alive above this welcoming venue. Sip a Cosmic Cocktail while taking in the view from the expansive lawn, or enjoy a delicious pizza while playing a board game or two. There are also live music events and outdoor movie nights to keep your eyes on the ground. 1000 W. Route 66, Flagstaff, highcountrymotorlodge.com/the-general-store
Brewery
Huss Brewing Company, Tempe
(Big Market)
Some breweries build their reputation on “complicated brews.” Huss Brewing Co., known for its signature Papago Orange Blossom ale and Scottsdale Blonde kölsch, has turned itself into an Arizona brewing legend by electing a different route. “We like to make easy-drinking, very approachable beers,” says co-owner Leah Huss. Two Valley locations, hussbrewing.com
Mother Road Brewing Company, Flagstaff
(Small Market)
Named for the stretch of historical Route 66 that runs through downtown Flagstaff, this brewery has become a must-visit destination for visitors to the Northern Arizona community thanks to adventurous brews such as its brunch-themed, citrus-infused Tower Station Roadside Grove IPA. 7 S. Mikes Pike, Flagstaff, motherroadbeer.com
Community Events
Community Cleanups, Lake Havasu
A month before Earth Day, volunteers in Lake Havasu City focus on the parks, hiking trails and shorelines. Groups also collect trash along Arizona Highway 95, and local firearm stores remove any remaining debris from target practice. “Although every destination appreciates locals and tourists who pick up after themselves, the Havasu community will always be there to ensure this region remains pristine for everyone to enjoy,” says Jackie Leatherman, director of sales for the Go Lake Havasu tourism bureau. The Lake Havasu Marine Association hosts the summer lake cleanup and two underwater cleanups each year.
Destination Marketing Campaign
Two Arizona Train Towns
The railroad is making a comeback in Northern Arizona, and the resurgence in train travel is largely due to the Two Arizona Train Towns marketing campaign. Funded in 2022 through a $100,000 partnership grant from the Arizona Office of Tourism, the digital and print campaign highlights the historical charm of the small communities of Williams and Clarkdale, homes of the Grand Canyon Railroad and Verde Canyon Railroad, respectively. The campaign helped the Verde Canyon Railroad have the best year in its history and increase travel on the Grand Canyon Railway. twoaztrains.com
Destination Social Media Account
Discover Flagstaff
Discover Flagstaff has used social media to cleverly leverage Sunset Crater Volcano National Monument and other astrotourism destinations in and around the mountain city – most memorably by playing them up to the sci-fi set on May 4 (Star Wars Day). However, Discover Flagstaff also promotes respecting nature and engaging with the community in mindful and sustainable ways to ensure Flagstaff remains a pristine and welcoming destination for future generations. “By showing the history and highlighting these spaces, I hope to bring awareness to protect them. It’s up to us to keep these spaces alive and thriving,” says Flagstaff social media specialist Izabel Madaleno. flagstaffarizona.org
Food Festival or Event
Pumpkin & Chili Party, Queen Creek
For former Midwesterners who miss the sights, sounds and aromas of fall, Schnepf Farms (ranked one of the top pumpkin farms in the country by FOX News and USA Today) brings the fun of the season to Arizona. The Pumpkin & Chili Party includes pig races, bonfires, music, baked goods, hayrides and corn mazes. Most importantly, visitors have an opportunity to take home their very own gourd from the farm’s pumpkin patch, with a variety of shapes and sizes to choose from. 24810 S. Rittenhouse Rd., Queen Creek, pumpkinandchiliparty.com
Golf Course
The Short Course at Mountain Shadows Resort, Scottsdale
With a stunning view of Camelback Mountain as a backdrop, this is the place for players whose short game needs work or who want to fit in an early game before a long workday. This 18-hole, par-3 course is fast enough for pros looking to perfect their putt and fun enough for beginners trying to get the hang of their backswing. A beverage cart will refresh you during your round, then you can head over to Rusty’s, the resort’s bar and grill, for some light bites, craft cocktails or a pint of beer. 5445 E. Lincoln Dr., Paradise Valley, mountainshadows.com
Hiking/Biking Trail
South Mountain National Trail
(Big Market)
Accessible by foot or mountain bike, the top of this 15.4-mile, well-maintained urban trail in South Phoenix offers a stunning, picturesque view of the Valley. However, there is plenty to see on the way up, from eye-catching rock formations to abandoned mines and petroglyphs. 10500 S. 19th Ave., Phoenix, phoenix.gov/parks/trails
Slot Canyon, Lake Havasu
(Small Market)
Also known as SARA’s Crack, this gorgeous, 3.5-canyon hike is part of a 1,100-acre hiking and mountain biking park called SARA (Special Activities and Recreation Area) Park. Be warned: Hikers must use a rope to ascend a 10-foot dry waterfall. The reward for their efforts is some magnificent views. havasuhikes.com/slot-canyon
Historic Site
Frank Lloyd Wright’s Taliesin West, Scottsdale
The groundbreaking 20th-century architect’s scenic winter home and laboratory, built in 1937, is not just a registered National Historic Landmark. Located in North Scottsdale, it’s also the headquarters of the Frank Lloyd Wright Foundation, which hosts tours, entertainment events and a school for designers who want to “learn by doing” and embrace architecture as a way to make more meaningful connections to nature, the arts and each other. Nestled on nearly 500 acres near the McDowell Mountains, the site is a source of inspiration to the more than 100,000 people who visit annually. 12621 N. Frank Lloyd Wright Blvd., Scottsdale, franklloydwright.org
Hotel
The Global Ambassador, Phoenix
Located in the Arcadia mega-development The Grove, Sam Fox’s hospitality industry debut has racked up accolades since opening last December. Inspired by luxurious European hotels Fox enjoyed during his international travels, it features five distinct eating and drinking concepts, including a Mediterranean rooftop restaurant called théa, with stunning panoramic views of Camelback Mountain and Downtown. 4360 E. Camelback Rd., Phoenix, globalambassadorhotel.com
Ambiente Sedona, A Landscape Hotel
Ambiente Sedona boasts 40 cube-shaped atriums, each with a 360-degree view of the city’s iconic red rocks. In the evening, step upon a private rooftop deck and watch the sky come alive with twinkling stars. The property also features a restaurant, spa and exclusive access to the Adobe Jack Trail. 900 W. State Rte. 89A, Sedona, ambientesedona.com
Iconic Tourist Attraction
Lowell Observatory, Flagstaff
The debate over Pluto’s planetary status still rages, but that doesn’t diminish the fact that it was first viewed by man at Flagstaff’s Lowell Observatory in 1930. Pluto’s discovery is such a significant event in Arizona history, there was talk of making the heavenly body our “state planet” earlier this year. “This is not just about designating a state symbol – it’s about recognizing Arizona’s pivotal role in advancing astronomical knowledge,” state representative Justin Wilmeth told his colleagues in a statement. In addition to its state-of-the-art telescope, the observatory is keeping its commitment to space education with the addition of a $53.6 million Astronomy Discovery Center this year. 1400 W. Mars Hill Rd., Flagstaff, lowell.edu
Most Instagrammable Spot
Route 66 Drive-Thru Shield, Kingman
From the moment motorists started using Route 66 to traverse the Western U.S. in the late 1920s, Kingman has served as one of the highway’s most popular and reliable waystations. Erected in 2021, this tribute to the Mother Road consecrates and elevates Kingman’s status as a Route 66 outpost. Thousands of road-trippers a year snap photos of themselves underneath the framed shield – in fact, engagement with the roadside attraction is so robust that Tesla began negotiations to install a supercharger site at the nearby Kingman Visitor Center because so many drivers mentioned the shield on the carmaker’s online owner group forums. explorekingman.com
Live Music Venue
Pepsi Amphitheater, Flagstaff
Seeing a concert in the Valley in the summer months can be a dubious proposition, even with the multitude of indoor venues in Phoenix. Maybe that’s why more than 60 percent of those who check out a show at the award-winning Pepsi Amphitheater in Flagstaff come from Maricopa County. It helps that the 3,200-seat venue in the ponderosa pine forest snags some pretty impressive talent. “Musicians are welcomed with open arms and terrific applause,” says Kerry Dunne, principal of R Entertainment North, the venue’s programmer and manager. “No cliché here: Pepsi Amphitheater delivers, time and again, extraordinary, memorable entertainment experiences.” Fort Tuthill County Park, Flagstaff, pepsiamp.com
Museum
Musical Instrument Museum, Phoenix
(Big Market)
Opened in 2010, MIM instantly established itself as one of the nation’s most unique and beloved museums – the first, in fact, to exclusively showcase thousands of instruments from around the world while providing interactive education on the musical heritage of numerous cultures. “We look forward to continuing our commitment to providing an enriching and fun experience that celebrates the world’s diverse musical traditions,” says museum director Craig Culy. 4725 E. Mayo Blvd., Phoenix, mim.org
Lake Havasu Museum of History
(Small Market)
Even before relocating the London Bridge from the River Thames, Lake Havasu City had a rich and interesting history. The facility tells the tales of the Indigenous tribes in the area, the construction of the Parker Dam and much more. 320 London Bridge Rd., Lake Havasu City, havasumuseum.com
Outdoor Activity
Rainbow Ryders
More than 40,000 people a year enjoy captivating hot-air balloon flights with Rainbow Ryders – but each has a unique reason for going up. It could be a vacation, marriage proposal, corporate event or something to check off one’s bucket list. The high-altitude rides are also perfect for people to make new connections. “Somebody from Georgia is talking to somebody from Oregon, and next thing you know, they’re going to have breakfast together,” founder Scott Appelman told us last year. “They have a glass or two of Champagne, and all of a sudden, they’re best friends.” 7934 N. Glen Harbor Blvd., Glendale, rainbowryders.com
Park
Riverview Park, Mesa
(Big Market)
If you want a great way to work your upper body, head to this outdoor oasis in northwest Mesa. There is a 50-foot climbing tower as well as a 60-foot caterpillar mesh rope climbing structure. There are also two shaded playgrounds for the kids and a fishing lake. 2100 W. Rio Salado Pkwy., Mesa, mesaparks.com
SARA Park, Lake Havasu City
(Small Market)
This 1,100-acre park, located just outside Lake Havasu City, has something for everyone. Not only does it host sporting events and professional disc golf tournaments, but it boasts a dog park, hiking and mountain biking trails, a motocross and BMX track, a skating rink, a shooting range and a speedway. 7200 Dub Campbell Pkwy., Lake Havasu City, lhcaz.gov/parks-recreation/parks-trails/sara-park
Resort
Arizona Biltmore, Phoenix
For 95 years, the iconic Arizona Biltmore, with its intricate masonry blocks designed by architect Albert Chase McArthur – not Frank Lloyd Wright, as popularly thought – has served as a place where celebrities and influential dignitaries can grab a Tequila Sunrise and relax. During the pandemic, the Phoenix landmark underwent a $150 million renovation, which included the family-friendly Paradise Pool, adults-only Saguaro Pool, the energetic Spire Bar and the Citrus Club for those over the age of 21. Guest cottages were also refurbished, and meeting spaces refreshed, ensuring the Arizona Biltmore’s premier destination status for another nine decades. 2400 E. Missouri Ave., Phoenix, arizonabiltmore.com
Restaurant
El Chorro Lodge, Paradise Valley
The rustic Paradise Valley restaurant remains a staple in the Valley culinary scene because it celebrates its past while keeping an eye on the future. Regulars come for the iconic sticky buns, the classic beef Stroganoff and the menu mainstay trout almondine. At the same time, chef Charles Kassels crafts new, locally sourced dishes that capture the flavors of the Southwest. The restaurant continues to play a role in the lives of Valley residents, as its rustic interior and picturesque backdrop serve as the perfect location for weddings and celebrations. 5550 E. Lincoln Dr., Paradise Valley, elchorro.com
Revitalization
Beale Street Streetscape Revitalization, Kingman
Route 66 has been the focus of revitalization efforts of several communities in Northern Arizona, but Kingman seemed stuck in the past. That changed last year, when work began on a $7 million project to make much-needed improvements to the community’s downtown area along Beale Street, with its historical connections to the Mother Road a block away. The street is now accessible to pedestrians, and all sidewalks, ramps and driveways comply with the Americans with Disabilities Act. Kingman Mayor Ken Watkins told The Arizona Republic: “We already have a great town, and this is just going to make it even better.” cityofkingman.gov
Scenic View
Bridgewater Channel, Lake Havasu City
Traveling along this narrow, man-made strait of “no-wake” water below the famous landmark, you can catch a unique view of London Bridge and Lake Havasu. Along the channel are beaches perfect for a quick rest, meeting friends or taking in some sun, as well as unique storefronts and a variety of restaurants offering a first-class dining experience or a slice of pizza. The channel is also located near London Bridge Beach, which includes a dog park, volleyball courts and a play area for kids. 1340 Beachcomber Blvd., lhcaz.gov
Spa
Tierra Luna Spa at Arizona Biltmore, Phoenix
When Arizona Biltmore underwent a recent $150 million renovation, its spa was also upgraded. The space, designated a Four-Star Spa by Forbes Travel Guide, features a cold plunge pool, hot tub, refreshing rain shower, dedicated salt-therapy room and wellness bar that serves immune-boosting and alcohol-free cocktails. “Our transcendent approach to wellness is something we specialize in, and we look forward to guests experiencing halotherapy treatments as part of their cosmic journey through Tierra Luna Spa,” says Becky Leuluai, senior director of spa and retail at Tierra Luna. 2400 E. Missouri Ave., Phoenix, arizonabiltmore.com
Under-the-Radar Activity
Queen Creek Olive Mill, Queen Creek
The state’s sole producer of extra virgin olive oil also has the distinction of winning a Silver Award for its Estate EVOO at this year’s New York International Olive Oil Competition. “We are so incredibly proud to have produced one of the world’s best olive oils recognized in the New York International Olive Oil Competition,” QC Olive Mill president John Rea told The Arizona Republic. But there’s much more to this 100-acre farm than olives. Visitors can learn more about the award-winning oil it produces or sample the locally sourced food in its Italian-inspired eatery. 25062 S. Meridian Rd., Queen Creek, queencreekolivemill.com
Unique Lodging
Clear Sky Resorts, Grand Canyon
Grand Canyon visitors spend most of their time at the world wonder looking downward. Clear Sky Resorts, on the other hand, offers guests the opportunity to gaze upward at the wonders of the heavens. Each geodesic Sky Dome on the 40-acre resort offers a jaw-dropping night sky view. The property also provides stargazing tours guided by an experienced local astronomer and storyteller, as well as activities throughout the resort property, including dining trucks and evening movies shown in its Projection Dome, making each visit an unforgettable glamping experience. 629 Highgrove Rd., Williams, grandcanyon.clearskyresorts.com
Visitor Center
Flagstaff Visitor Center
Located inside the city’s historical train station, the Flagstaff Visitor Center is more than just a place to grab brochures and other local travel information (though its friendly, knowledgeable staff is more than happy to oblige). The center is also a museum preserving a bygone time in the mountain city, when Route 66 was America’s highway and locomotives ruled the West. Spend a few moments watching the trains, or stop by the gift shop and pick up a memento or two. 1 E. Route 66, Flagstaff, flagstaffarizona.org
Winery
Page Springs Cellars, Cornville
While many wineries in the Verde Valley have their share of beautiful views, sipping Vermentino at Page Springs Cellars with the natural splendor of Oak Creek as your backdrop just hits differently. The spot is worthy of a day trip, with a tasting room and bistro decorated with local art that offers plenty of bites to satisfy your palate. There are also two guided tours of the winery and vineyard, live music and a game area where you can play a round of horseshoes or cornhole. 1500 N. Page Springs Rd., Cornville, pagespringscellars.com
Arizona Travel Awards Judges
Debra J. Stevens
Scottsdale resident Stevens has a background in leading marketing and communication programs for prominent Arizona brands like Phoenix Children’s and the Phoenix Suns. She currently serves as the senior vice president of communications and donor relations for HonorHealth Foundation.
Elliott Clark
Mixologist and author Clark is considered one of the leading and most influential voices in spirits, cocktails and home bartending. He is the founder and personality behind Apartment Bartender, an award-winning drink blog and brand that’s become synonymous with elevated experiences.
Jill Krigsten
A media consultant with Cox Media, Krigsten is also involved with several charities, serving on the boards of Valleywise Health Foundation, Sandra Day O’Connor’s Ladies of the Court, HonorHealth Women’s Board and Make-A-Wish Arizona. Krigsten also co-chaired the 2016, 2019 and 2020 Make-A-Wish Ball.
Richard Rector
Rector is the former president and CEO of Realty Executives Phoenix and was president of Realty Executives International until 2017. He now hosts RichTones Curated Jazz on NPR radio station KPCW. He also participates in local community organizations such as Liberty Wildlife, Habitat for Humanity and the James Beard Foundation, specifically Taste America Phoenix.
