Monsoon Market is a hidden gem – emphasis on the “hidden,” says co-founder Michela Ricci. “It’s tucked away in this very unassuming building,” she says. “It’s a discovery moment in itself – you have to kind of find us, and when you do, it’s like opening up a whole other world.” A world filled with more than 100 different rotating food, drink and merch vendors. “We wanted to create a store as a love language,” co-founder Koral Casillas says. “Anyone can enjoy a fun snack, trinket or silly little soda.” The duo chose the name Monsoon Market as an homage to Arizona’s summer storms when they opened the shop in 2021. Now, their hip bodega has one of the state’s largest selections of natural wine and an even bigger selection of trending non-alcoholic beverages. “Curation as a service is what we do,” Ricci says. “It’s not like we have one or two distributors that give us all of these products, a lot of them are one-offs.” Neither founder can pick a favorite product in the shop. “It’s like picking your favorite child,” Ricci says, though they both admit a soft spot for Uncle Jerry’s peanut butter pretzels. Ricci and Casillas have fun with their branding and social media, with a MySpace-style website and events like dance parties, yoga and aura photography. “I love it,” Ricci says. “I wouldn’t want to do anything else.”
Monsoon Market
3508 N. Seventh St., Phoenix
602-612-2046, monsoonmrkt.com
Legally Addictive Foods Cookie Crackers
$15
Graza Drizzle Extra Virgin Olive Oil
$21.99
Ban.do cake Match Holder & Boot Vase
$20.95 – 26.95
Monsoon Market Disco Cart Wine Tote
$25
Monsoon Forever prayer candle
$38
8 Oak Lane Disco Ball ice bucket
$80
Cactus Cru Gosse Négoce Cabernet Sauvignon
$34
